PG Diploma in Journalism & Mass Communication

(Mass communication,Advertising and journalism)


The PG Diploma in Mass Communication is aimed at equipping learners with a good knowledge in various areas of Mass Communication. This programme will help student who wants to make a career in the media industry. This is a one year programme consisting of two semesters.PGDMC will cover every aspect of Mass Communication, which includes-- Print Media, Electronic Media, Advertising, Public Relations etc. After completion of this course, Students will get PGJMC Degree from Shri Ventakeshwara University (Gajraula,Uttar Pradesh) .In addition,Successful student will also be rewarded with a Post Graduate Diploma in Mass Communication from Take One School of Mass Communication also the learners will be able to go for different media jobs or can go for higher studies in the field of Mass Communication



Every semester of PGDMC is embodied into the proportion of 40% Theory and 60% Practical training., incorporating theoretical lectures, hands-on practical sessions, tutorials, classroom presentations, take-home assignments, sporting & cultural events, field trips, study tours, project and internships.


Course Objective:

The world is moving into a new era driven by the fast changing information and communication technology. Invariably, media education has responded to the changing needs of the society by upgrading its content. The objective of this course is to:

Provide broad based education, in-depth knowledge and understanding of the mass media.

Provide students a combination of strategic and tactical knowledge of communication.

Empower students with a range of skills and a high-level intellectual and professional competence; focusing:

  • Verbal Skills
  • Written Skills
  • Logical Skills


Career opportunities:

  • Journalist in Print or Electronic Media
  • PROs in Corporate and Government Organizations
  • Program Producer,Researcher,Script Writer, Radio jockey
  • Newsreader,Anchor,Reporter in Television
  • Video Journalist. Production Assistant in Cinema
  • Account executive media planner in Advertising


Journalism including

  • Print
  • Electronic

Audio-Visual Production including

  • Radio & Television Production
  • Ad Film-making
  • Documentary Film-making
  • Film Studies

Advertising including

  • Client Servicing
  • Account Planning
  • Media
  • Creative - Copy & Visual

Public Relations including

  • Corporate Communication
  • Event Management


PGDMC 101 Introduction of Mass Communication

PGDMC 102 Print Media

PGDMC 103 Electronic Media

PGDMC 104 Advertising and Public Relations

PGDMC 105 Practical Assignments